Inhouse product
Product: Anua Niacinamide 10 TXA 4 Serum
Size: 30 ml
Key Actives: 10% Niacinamide, 4% Tranexamic Acid (TXA), 2% Arbutin
Skin Type: All skin types (normal, combination, dry, oily, sensitive, mature)
Texture: Lightweight, watery, non-sticky
Key Features: Fragrance-Free, Low Irritation
Origin: Made in Korea
A brightening and skin-tone-correcting serum formulated with a high dose of niacinamide (10%) and tranexamic acid (4%), designed to reduce dark spots, fade post-acne marks, and improve overall skin clarity. It also includes arbutin (≈2%) for extra brightening and hydrating support from hyaluronic acid, panthenol, and botanical extracts.
This is the renewed version of Niacinamide 10% + TXA 4% Dark Spot Correcting Serum. Only the product title and packaging have been changed.
Anua's Niacinamide 10% + TXA 4% Serum tackles those stubborn dark spots and unwanted dullness. Formulated with a potent blend of 10% niacinamide, 4% tranexamic acid, and 2% arbutin, this serum effectively targets uneven skin tone, reduces discoloration, and diminishes hyperpigmentation. In addition to its powerful active ingredients, the formula is enriched with hyaluronic acid and botanical oils to provide deep hydration and soothing relief for your skin.
This serum is formulated with 10% Niacinamide and 4% TXA, designed to look more radiant and balanced.
| Attribute | Specification |
|---|---|
| Product | Anua Niacinamide 10 TXA 4 Serum |
| Size | 30 ml |
| Key Actives | 10% Niacinamide, 4% Tranexamic Acid (TXA), 2% Arbutin |
| Additional Key Ingredients | Sodium Hyaluronate, Hydrolyzed Hyaluronic Acid, Hyaluronic Acid, Panthenol, Ceramide NP, Polyglutamic Acid, 3-O-Ethyl Ascorbic Acid, Centella Asiatica Extract |
| Skin Type | All skin types (normal, combination, dry, oily, sensitive, mature, acne-prone) |
| Texture | Lightweight, watery, non-sticky, fast-absorbing |
| Fragrance | Fragrance-Free |
| Irritation | Low Irritation |
| Concerns | Dark spots, hyperpigmentation, post-acne marks, uneven skin tone, dullness, fine lines, wrinkles |
| Origin | Made in Korea |
| Benefit | Description |
|---|---|
| Brightens and Evens Tone | 10% Niacinamide helps strengthen the skin barrier, reduce redness, and even out complexion |
| Targets Hyperpigmentation | 4% Tranexamic Acid targets hyperpigmentation and stubborn dark spots, especially post-acne scars |
| Extra Brightening Support | 2% Arbutin works synergistically to slow melanin formation, enhancing tone correction |
| Hydrates & Supports Barrier | Hyaluronic acid and panthenol provide moisture and help calm irritation — useful if your skin is dry or stressed |
| Lightweight & Daily Friendly | Gentle, fragrance-free serum meant for use morning and night after cleansing/toner and before moisturizer |
| Prevents New Pigmentation | Helps maintain an even skin tone over time by preventing new pigmentation from forming |
| Deep Hydration | Enriched with hyaluronic acid and botanical oils to provide deep hydration and soothing relief |
| Gentle Yet Effective | Suitable for all skin types, including sensitive and acne-prone skin |
| Ingredient | Concentration | Benefit |
|---|---|---|
| Niacinamide (Vitamin B3) | 10% | Helps improve skin clarity and balance, as well as smoothness; strengthens skin barrier; reduces redness; evens out complexion |
| Tranexamic Acid (TXA) | 4% | Targets hyperpigmentation and stubborn dark spots, especially post-acne scars; reduces discoloration |
| Arbutin | 2% | Helps correct uneven skin tone by limiting melanin production; works synergistically with niacinamide and TXA |
| Alpha-Arbutin | - | Advanced form of arbutin for enhanced brightening |
| Sodium Hyaluronate | - | Deep hydration and moisture retention |
| Hydrolyzed Hyaluronic Acid | - | Delivers moisture to deeper skin layers |
| Hyaluronic Acid | - | Attracts and retains moisture |
| Panthenol | - | Soothes and conditions skin |
| Ceramide NP | - | Strengthens skin barrier |
| Polyglutamic Acid | - | Superior hydration and moisture retention |
| 3-O-Ethyl Ascorbic Acid (Vitamin C) | - | Antioxidant and brightening properties |
| Centella Asiatica Extract | - | Soothes irritation and supports skin healing |
| Asiaticoside, Madecassic Acid, Asiatic Acid | - | Centella-derived compounds for soothing and barrier support |
| Yeast Ferment Extract | - | Supports skin health and vitality |
| Coccinia Indica Fruit Extract | - | Soothing and antioxidant benefits |
| Eclipta Prostrata Extract | - | Traditional soothing ingredient |
| Macadamia, Olive, Jojoba, Grape Seed Oils | - | Nourishing botanical oils for hydration |
| Peach Flower Extract | - | Soothing and brightening |
Dimethylsilanol Hyaluronate
Hydrolyzed Sodium Hyaluronate
Potassium Hyaluronate
Hydroxypropyltrimonium Hyaluronate
Sodium Hyaluronate Crosspolymer
Sodium Hyaluronate Dimethylsilanol
Sodium Acetylated Hyaluronate
Water, Glycerin, Niacinamide, Tranexamic Acid, Butylene Glycol, Diethoxyethyl Succinate, 1,2-Hexanediol, Arbutin, Sodium Hyaluronate, Alpha-Arbutin, Coccinia Indica Fruit Extract, Eclipta Prostrata Extract, Macadamia Integrifolia Seed Oil, Olea Europaea (Olive) Fruit Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Vitis Vinifera (Grape) Seed Oil, Theobroma Cacao (Cocoa) Extract, Hydrolyzed Hyaluronic Acid, Chamaecyparis Obtusa Leaf Extract, Prunus Persica (Peach) Flower Extract, Camellia Sinensis Seed Oil, Yeast Ferment Extract, Centella Asiatica Extract, Artemisia Princeps Leaf Extract, Candida Bombicola/Glucose/Methyl Rapeseedate Ferment, Hyaluronic Acid, Pentylene Glycol, Betaine Salicylate, Sucrose Palmitate, Hydrogenated Lecithin, Gellan Gum, Sodium Phytate, Cellulose, Caprylic/Capric Triglyceride, Panthenol, Cyanocobalamin, Polyglutamic Acid, 3-O-Ethyl Ascorbic Acid, Ceramide NP, Dextrin, Asiaticoside, Madecassic Acid, Asiatic Acid, Dimethylsilanol Hyaluronate, Hydrolyzed Sodium Hyaluronate, Potassium Hyaluronate, Hydroxypropyltrimonium Hyaluronate, Sodium Hyaluronate Crosspolymer, Sodium Hyaluronate Dimethylsilanol, Sodium Acetylated Hyaluronate, Xanthan Gum.
| Ingredient | Function |
|---|---|
| 10% Niacinamide | It helps improve the appearance of clearer, more balanced skin, as well as smoothness |
| 4% Tranexamic Acid | Targets stubborn dark spots and hyperpigmentation by helping to reduce discoloration |
| 2% Arbutin | Helps correct uneven skin tone by limiting melanin production |
A watery serum enriched with 10% Niacinamide and 4% Tranexamic Acid with a lightweight texture without stickiness.
The non-greasy, watery, and lightweight texture is easily absorbed and makes it a perfect addition to your skincare regimen.
After cleansing and (optional) toner, dispense 2–4 drops onto face and neck
Gently pat into skin until absorbed
Apply a few drops to affected areas and gradually increase the usage period accordingly
Use morning and night before applying oils or moisturizers
Follow with moisturizer
When used during the day, always follow with broad-spectrum sunscreen (SPF 30 or higher), as brightening actives can make skin more light-sensitive
Gradual Introduction: Start with a few drops and gradually increase usage. Can be used daily but discontinue if irritation occurs .
| Feature | Benefit |
|---|---|
| Gentle Yet Effective | A powerful trio of active ingredients - Niacinamide, Tranexamic Acid, and Arbutin - targets specific skin concerns and gives flawless skin |
| Nature-Driven Pink Color from Vitamin B | 10% Niacinamide (Vitamin B) helps improve skin clarity and balance |
| Gentle Serum for Everyday Use | The non-greasy, watery, and lightweight texture is easily absorbed and makes it a perfect addition to your skincare regimen |
✔ Dark spots & pigmentation (PIH/post-acne marks)
✔ Dull or uneven skin tone
✔ All skin types (including oily, combination, dry, sensitive, and mature)
✔ Those concerned about fine lines and wrinkles
✔ Anyone wanting gentle, functional serum support in their skincare routine
Recommended for: Normal, Combination, Dry, Oily, Sensitive, Mature, Wrinkles, Fine Lines, Dullness, Uneven Skin Tone, Pigmentation.
Some users report a slightly sticky or tacky finish as it absorbs — layering with moisturizer can help reduce that feeling
Because of the high niacinamide concentration, sensitive or reactive skin types may feel irritation or bumps — patch testing is recommended
Always pair with daily sunscreen to protect and maintain brightening results
When searching for the best Anua niacinamide 10 serum price in Bangladesh, this 30ml formula offers:
10% Niacinamide – High concentration for maximum brightening and barrier support
4% Tranexamic Acid – Clinically effective for hyperpigmentation and dark spots
2% Arbutin – Extra brightening power to limit melanin production
Powerful Brightening Trio – Three complementary actives for comprehensive tone correction
Multi-Hyaluronic Acid Complex – Deep hydration across multiple skin layers
Ceramide NP & Panthenol – Barrier strengthening and soothing benefits
Botanical Oils & Extracts – Nourishing and calming support
Fragrance-Free & Low Irritation – Safe for sensitive skin
Lightweight, Watery Texture – Fast-absorbing, non-sticky finish
Made in Korea – Authentic K-beauty quality
Anua Niacinamide 10 TXA 4 Serum 30 ml is a multi-tasking brightening serum that targets pigmentation, dark spots, and uneven tone while hydrating and strengthening your skin barrier. With consistent use (usually several weeks), many people see a more radiant, smoother, and more balanced complexion.
Formulated with a potent blend of 10% niacinamide, 4% tranexamic acid, and 2% arbutin, this serum effectively targets uneven skin tone, reduces discoloration, and diminishes hyperpigmentation. The powerful trio works synergistically to slow melanin formation, reduce redness, and improve overall skin clarity.
Enriched with a multi-hyaluronic acid complex, panthenol, ceramide NP, and botanical oils, it provides deep hydration and soothing relief while strengthening the skin barrier. Its lightweight, watery texture absorbs quickly without stickiness, making it suitable for daily use across all skin types—including sensitive and acne-prone skin.
One of the key features of this serum is its ability to prevent new pigmentation from forming, helping you maintain an even skin tone over time. Whether you're comparing the Anua niacinamide 10 serum price in Bangladesh or seeking a gentle yet effective solution for dark spots and uneven tone, this Korean-made serum delivers professional-grade brightening results with consistent, daily use.
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